StarHub FooD.I.Y Magazine Ad

Magazine ad in Her World for FooD.I.Y, a free iPhone app by StarHub which features a whole collection of recipes by top chefs, complete with video walkthroughs and information on the ingredients.

OSIM uSoffa Family Set Advertorial

Advertorial in Her World magazine, which talks about ways to open up a small living space at home and how the OSIM uSoffa & uSoffa Petit fits in the picture.

OSIM uSqueez Pro DM

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A direct mailer to encourage people to get the new uSqueez Pro leg massager from OSIM. Also retains past users of its predecessor (OSIM uSqueez) by giving them a trade-in offer for this newer model with enhanced features.

OSIM uKimono Mini Valentine's Ad

Riding on the Valentine's Day period, the OSIM uKimono Mini (mini slimming belt for arms and thighs) is featured as the perfect way to shape up and look good for your loved on this special occasion. Also featured at the side is the uKimono slimming belt (for tummy and waist) as a reminder.

OSIM uKimono Christmas

Using the uKimono slimming belt as the main draw with S.H.E. as the ambassador, this ad cross sells a variety of Christmas gift sets consisting of other OSIM products such as the uDream massage chair, uSqueez Warm leg massager and uPapa Hug neck and shoulder massager.

OSIM uSoffa Petit Launch

Launch press ad for OSIM's uSoffa Petit, the smallest massage sofa in the world.
Targeting at women between 25 to 35 yrs old primarily, using the size of the chair and bright colour options of the chair as the selling point.

Pitch for Chevrolet

Press ad for Chevrolet Aveo 5. Using a more fun tone and manner to target young buyers for this particular model.